Vietnam created videos on TikTok during the initial phases of the COVID-19 pandemic focusing on mask wearing and avoiding touching one’s face. 4 Some countries have engaged users on this platform for public health messaging. It began in 2017 in mainland China but proliferated rapidly to reach over 1 billion users worldwide. TikTok is a social media platform where individuals view short videos that are curated to their interests based on TikTok’s algorithms. These challenges are spread rapidly through social media channels such as YouTube, Facebook, and TikTok. 1,2,3 Each resulted in serious morbidity amongst children. Some of these include the cinnamon challenge in 2012, the Tide Pod challenge in 2016, and nutmeg challenge in 2020. What has emerged in the last decade have been Internet challenges that pose a significant risk to pediatric patients. It can also interact with other medications, including alcohol, to worsen common side effects like drowsiness.The use of social media has proliferated the rate of information sharing with both significant benefits and concerns.
Too much of it can cause rapid heartbeat, confusion, nausea, ringing in the ears, rapid heartbeat, low blood pressure and possibly a coma, according to Medline. The safe maximum amount for adults is 300 mg a day, or in doses of 25-50 mg at a time every 3-4 hours, according to the Benadryl website. Benadryl is an over-the-counter antihistamine frequently used to treat allergiesīenadryl is a brand name for diphenhydramine, an over-the-counter antihistamine and mild sedative typically used to treat allergies and occasional sleeplessness. He told local news that a large dose of the over-the-counter medication could be potentially dangerous. Scott Schaeffer, managing director of the Oklahoma Center for Poison and Drug Information, told Insider via email that he couldn't confirm an actual exposure related to the challenge, and there were no records of related cases. In 2016, Tana Mongeau, who now has over 5 million YouTube subscribers, posted a video to the platform titled, "I OVERDOSED ON BENADRYL & TRIPPED LIKE ACID: STORYTIME." It still remains on the platform along with other videos talking about Benadryl trip experiences. While it's unclear to what extent Benadryl was been glorified on TikTok before the platform took action, the idea of tripping on the drug has been promoted for years across the internet. Insider could not locate any videos specifically posted to TikTok that encourage participation in a "Benadryl challenge," though, a source close to the company said that a small amount of related content was removed earlier this year. We encourage everyone to exercise caution in their behavior whether online or off," a TikTok spokesperson told Insider in a statement. Though we have not seen this content trend on our platform, we actively remove content that violates our guidelines and block related hashtags to further discourage participation. As we make clear in our Community Guidelines, we do not allow content that encourages, promotes, or glorifies dangerous challenges that might lead to injury.
"The safety and well-being of our users is TikTok's top priority. A search for "Benadryl Challenge" on TikTok itself returns a "no results found" page with a statement that says that the term may be associated with behavior that violates TikTok's Community Guidelines.
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